Mission
Sweets without guilt is our motto and life’s mission
Industrial sugar is found in our daily foods without us being aware of it. Unfortunately, the consequences of sugar consumption become noticeable only when it’s too late. Therefore, DIANS has set the goal of creating a world where industrial sugar – also known as table sugar – has no place.
DIANS aims to become the first real alternative to unnecessary sugar consumption. DIANS promises to use only the best ingredients for all products without compromising on sweetness and taste.
The health of people is of utmost importance to us!
Our Story
Our children and families are the most important to us. When they are happy, we are too. That’s why we spend a lot of time in the woods, by the lake, and in the mountains. Whether it’s hiking, swimming, or skiing – as long as it’s fun, healthy, and keeps us fit.
We expect the same from our snacks when we sit on a bench with tired legs and dirty clothes, looking down into the valley. An apple or a carrot is good and always with us. But we want more. We want to indulge ourselves occasionally. We want to see our children’s eyes light up and treat ourselves. However, we don’t want to feel guilty, consume sugar bombs, or get cavities.
We never understood why we had to choose between health and fun when it came to sweet snacks. That’s why we set out to offer an alternative for ourselves and all other families: sweets that not only taste excellent and contain high-quality ingredients but are also free from industrial sugar. Sweets that we can give to our children for a guilt-free treat, that we enjoy ourselves time and time again, and that we can share with our family and loved ones without worry.
With DIANS, we have created a world that is healthy and fun!
